I. Trade Dress Is Either a Trademark or Service Mark.
“Trade dress” functions as either a trademark or service mark. A “trademark” is any word, term, phase, symbol, logo, design, shape, tag line, background, color, scent,...more
9/9/2021
/ Acquired Distinctiveness ,
Aesthetic Functionality ,
Dilution ,
Infringement ,
Inherently Distinctive ,
Intellectual Property Protection ,
Registration ,
Service Marks ,
Trade Dress ,
Trademarks ,
USPTO
Protection Mechanisms in the United States.
After selecting your mark, the next step is to decide how to protect it. In the United States, there are three basic types of trademark protection: (1) common-law, (2) state...more