Donna Ray Berkelhammer

Donna Ray Berkelhammer

Sands Anderson PC

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Crossing the Line into Genericide

Trademark attorneys constantly tell clients not to use their trademarks as a noun or a verb; trademarks are adjectives that describe who makes a specific product or offers a specific service. To allow your trademark to be...more

8/2/2013 - Brand Genericide Lack of Specificity Trademarks

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