Ieuan Jolly

Ieuan Jolly

Loeb & Loeb LLP

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Mobile Targeted Ad Enforcement to Begin This Summer

The Digital Advertising Alliance (DAA) recently announced two new mechanisms that will allow consumers to manage ad preferences on their mobile devices. (We summarized the new mechanisms in an Alert.) These new consumer...more

4/3/2015 - Advertising Mobile Ad Networks Mobile Apps Mobile Devices Online Advertisements Self-Regulatory Organizations

Digital Advertising Alliance Announces New Mobile Opt-Out Tools

The Digital Advertising Alliance (DAA) announced two new mechanisms that will allow consumers to manage ad preferences on their mobile devices. The tools are intended to complement the existing opt-out mechanisms that are...more

3/31/2015 - AdChoices Icon Advertising Digital Advertising Alliance Mobile Devices Opt-Outs

New Self-Regulatory Compliance Decisions Focus on Roles of Agency and Demand Side Platform Engaged in Online Behavioral...

The Better Business Bureau’s Online Interest-Based Advertising Accountability Program issued three compliance decisions involving an advertiser, its agency and the provider of a self-service demand side platform in relation...more

12/12/2013 - 23andMe Advertising Behavioral Advertising Better Business Bureau Data Collection Digital Advertising Alliance Disclosure Requirements Online Interest-Based Advertising Accountability Program Transparency

FTC Sets Guidelines for Mobile Privacy Disclosures

The FTC issued a new report, Mobile Privacy Disclosures: Building Trust Through Transparency, on February 1, 2013, detailing the Commission's recommendations for best practices for key players in the mobile "ecosystem":...more

2/5/2013 - Address Book Advertising App Developers App Platform Providers COPPA Disclosure Requirements Enforcement FTC Mobile Apps Mobile Devices Mobile Ecosystems Privacy Disclosures Social Networks Transparency

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