Jennifer Tang

Jennifer Tang

Wendel, Rosen, Black & Dean LLP

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Taylor Swift Takes Another Step Towards Building Her Empire By Trademarking Her “Swifty” Phrases

From her signature red lips to her retro-chic fashion ensembles, Taylor Swift has carefully crafted and maintained her brand.  Now the 25-year-old musical sensation has taken the next steps toward building her empire....more

4/27/2015 - Brand Celebrities Music Music Industry Taylor Swift Trademarks

It’s Not All Rainbows and Butterflies: YouTube’s Beauty Guru Fights Back Against Ultra Records

Michelle Phan is a YouTube celebrity and beauty guru and has garnered over 7 million subscribers and one billion lifetime views. However, not everyone is a fan of Ms. Phan. On July 16, 2014, Ultra International Music...more

3/2/2015 - Copyright Copyright Infringement IP License IP Litigation YouTube

There’s a Wrinkle in Your Advertising Claims: L’Oréal Settles with the FTC

L’Oreal’s Deceptive Advertising - The Federal Trade Commission (“FTC”) accused L’Oréal of making deceptive advertising claims regarding the benefits of two of its product lines. L’Oréal claimed that its Génifique...more

1/26/2015 - Advertising False Advertising FTC L'Oreal Popular Settlement

No Ifs, Ands or Butt Pockets: Do “U” See Trademark Infringement?

Guru Denim, Inc. dba True Religion Brand Jeans recently sued Burlington Coat Factory Warehouse Corporation for selling jeans that allegedly infringed on True Religion’s “U-shaped” pocket design. Interestingly, this is not...more

11/7/2014 - Burlington Coat Factory Fashion Branding Fashion Design Fashion Industry Patent Infringement Retailers Trademark Litigation Trademarks True Religion

Keeping Up With the Kardashian’s Trademark Lawsuit

Whether you love, hate, or are indifferent to the Kardashian franchise, the Kardashian sisters undeniably know how to market and brand themselves and their products. In December 2012, the Kardashian sisters hoped to...more

10/22/2014 - Brand Kardashians Marketing Trademarks

Do I Need to Dress Up My Fashion Line in a “Trade Dress?”

What is a trade dress? Is this a new fashion trend that Miley Cyrus or Rihanna started? Not exactly. Trade dress law is a subset of trademark law that originally included only the packaging or “dressing” of a...more

8/20/2014 - Fashion Branding Fashion Design Fashion Industry Trade Dress Trademarks

Don’t Get Caught With Your Pants Down: Cover Your Assets By Registering Your Brand Name

Whether you aspire to grow your fashion line to become as recognizable as Chanel, Louis Vuitton, Yves Saint Laurent, or you have more modest aspirations for your fashion line, this article is for you. When you see or hear...more

6/7/2014 - Customs and Border Protection Fashion Branding Fashion Industry Popular Registration Trademarks USPTO

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