Martha Engel

Martha Engel

Winthrop & Weinstine, P.A.

Contact  |  View Bio  |  RSS

Latest Posts › Trademarks

Share:

Targeting Graphic Tees

Up here in the North, we are big fans of the store that has it all – Target. In fact most Minnesotans will often joke that we cannot step foot in a Target store without spending at least $100 and walking out with items we...more

8/19/2015 - Copyright Fashion Branding Logos Manufacturers Marketing Retailers Social Networks Target Trademarks

At The Corner of Trademarks and Confusion

Even in the age of the Internet, the geographic use of a trademark is an important consideration in determining whether your mark is likely to confuse consumers as to the source of your goods or services. Geographic...more

7/16/2015 - Advertising Beer Breweries Geographically Descriptive Likelihood of Confusion Logos Restaurant Industry Trademarks

Not a Soccer Fan But SHEBELIEVES

Although I’m an avid sports fan, I rarely watch soccer and quite frankly I also rarely watch women’s professional sports. I have some very logical reasons for my avoidance of soccer (in what other sport does the clock tick...more

7/7/2015 - Athletes Soccer Trademarks World Cup

I’ll Take a Trademark, Up, With a Twist

Indeed Brewing Company, a popular brewery here in Minneapolis and a favorite of mine, announced that they were revamping their acclaimed packaging. A story in the Minneapolis-St. Paul Business Journal unveiled their new...more

6/19/2015 - Brand Breweries Popular Product Labels Trademarks

Is Brewer’s BOSTON 2024 Ahead of Its Time?

Boston Beer Corporation, makers of Samuel Adams beer, received approval for its intent-to-use trademark application for the word mark BOSTON 2024 for “beer,” which generated some news buzz in light of the city’s bid for the...more

6/11/2015 - Beer Brand Breweries Intent-to-Use Olympics Trademarks

For Game of Thrones Beer, Quoth the RAVEN “Nevermore”

The HBO show “Game of Thrones” is a popular show for nerds and non-nerds alike. And if you also happen to be a beer nerd, Brewery Ommegang has been making a series of Game of Thrones-inspired beers in a collaboration with...more

5/28/2015 - Beer Breweries Trademark Infringement Trademark Litigation Trademarks Wine & Alcohol

Trademarks Can Be a Bitch

And I mean that literally. We’ve laid down a lot of digital ink in the past about pejorative marks – lately in reference to the Redskins and The Slants, both of which have been deemed disparaging enough to deny them a...more

5/13/2015 - Disparagement Offensive Language Popular Trademarks Young Lawyers

Trolling for an Inventive Method for Patent Enforcement

In the wake of Jon Stewart and Stephen Colbert leaving their respective shows on Comedy Central for newer pastures, John Oliver has emerged as a new beacon of political humor and satire. If you haven’t watched his show, and...more

4/22/2015 - Inventors Non-Practicing Entities Patent Assertion Entities Patent Trolls Patents Technology Trademarks

The Keys are in the Design

We often ask kids this question: “what do you want to be when you grow up?”  While my trajectory towards lawyering is true, my answer wasn’t always immediately “lawyer.”  I sought something that satisfied my passion for the...more

4/9/2015 - Auto Manufacturers Automotive Industry Design Patent Patents Trademarks

March Madness For INNOVATION

Following a nice evening out chatting with Kevin O’Keefe, it’s time for my favorite weekend of all – the NCAA tournament. Now this post isn’t necessarily about basketball, but rather rivalries. In particular, rivalries...more

3/19/2015 - Breweries Tag Line Trademarks

Deck Stacked Against HOUSE OF CARDS

No spoilers here, I promise.  Like many Americans since it was released on Friday, I’ve been binge-watching Season 3 of House of Cards.  If you haven’t watched the program, available only on Netflix, it’s a riveting drama of...more

3/4/2015 - Entertainment Industry Netflix Television Shows Trademarks USPTO

The NORTH STAR Guides One to Trademark Issues

Minnesota is known as the North Star State – L’Étoile du Nord. The state of hipsters, unique dining experiences, bitter cold winters, gorgeous summer nights, and fantastic craft brewers also has an impressive craft cocktail...more

2/25/2015 - Beer Likelihood of Confusion Trademarks Wine & Alcohol

The Controversial SAWS of “Justice”

What if the Trademark Office took Taylor Swift’s controversial new trademark applications and stalled examination of them, preventing them from getting approved, despite having no legitimate basis to refuse their...more

2/11/2015 - Legislative Agendas Patent Trolls Patents Trademarks USPTO

The Odds and Evens of Q’s: Trademarks in the Car Industry

Last week was the North American International Auto Show in Detroit, one of the top trade shows in the automotive industry. The highlight of the show for car buffs was the new Ford GT, which I will try not to drool too much...more

1/20/2015 - Auto Manufacturers Automotive Industry Likelihood of Confusion Trademarks

BLACKHAWK Down: Registration Refused Based on Relatedness of Wine & Beer

While the Minnesota state legislature ponders whether consumers should be able to purchase liquor on Sundays within the state, the U.S. Trademark Trial and Appeal Board (TTAB) has once again concluded that consumers are...more

1/14/2015 - Beer Likelihood of Confusion Trademark Trial and Appeal Board Trademarks USPTO Wine & Alcohol

Oh What A Tangled WEB We Weave When First We…Try To Show Use

In order to get a trademark registered or maintain a registration, an example of use of the trademark (referred to by trademark nerds as a “specimen”) must be submitted to the US Trademark Office. Often trademark attorneys...more

12/11/2014 - Registration Trademarks Use in Commerce USPTO Websites

Sweating Out a COREPOWER Coexistence

Aside from my propensity for laughter, there are few things that can instantly improve my mood quite like an impromptu dance party or hot yoga sculpt. Yes, hot yoga sculpt – yoga with weights and cardio in a very hot room...more

11/21/2014 - Color Marks Logos Trademarks

Targeting an Old Liquor Store

When I moved from Minnesota to Wisconsin to go to college, among the local customs that I had to get acclimated to were the revulsion against the word “pop” for carbonated beverages named “soda;” hearing classmates say “I...more

10/16/2014 - Target Trademarks USPTO

HOW To Support a Lawsuit in 140 Characters or Less

It’s not too often that we see a trademark dispute that affects the marketing and advertising community directly (rather than just their clients), but the facts on this one read like answers to the Five W’s...more

10/9/2014 - Advertising Marketing Trademarks

The House That Solitude Built

Ever tried to search for directions on your so-called “smart” phone by the name of your intended destination? What if it directed you to the museum you searched, but unwittingly not the museum you intended to visit…in the...more

9/22/2014 - Trademarks

Is Deadmau5 a Dead Mouse?

With the NFL season in full swing and my fantasy football league thus far undefeated, as well as some really interesting tech stuff on fashion week, I really wanted to focus on something fascinating and fun on this...more

9/5/2014 - Disney Trademarks

Hey Commish, Can You Trademark The (Fantasy Football) League?

All around America, men will soon gather in front of their computers feverishly conducting research, generally wasting time, and participating in one of the manliest things they likely will do for quite some time: their...more

8/20/2014 - Fantasy Sports Football Popular Trademarks

Playing Games Over ANGRY BIRDS

The internet was aflutter yesterday over a lawsuit involving Angry Birds. The artist who created a pet toy line is apparently quite angry that she’s not racking up gold coins from a lucrative license agreement for the mark...more

8/7/2014 - Copyright License Agreements Mobile Apps Trademarks

The World Cup of Counterfeit All-Stars

There’s a sports fever in the air of the homeland of the DuetsBlog team. The World Cup final is Sunday and, from my office window, I have seen an ever-growing number of soccer fans on the rooftop lawn of Brit’s Pub to watch...more

7/11/2014 - Baseball Customs and Border Protection Soccer Spectator Sports Trademarks

It’s ‘MERICA Weekend

July 4th weekend usually makes me think of three things: the cabin, my favorite random historical facts about Presidents (did you know this?), and the Declaration of Independence. In fact, I always encourage people on July...more

7/7/2014 - Trademarks

48 Results
|
View per page
Page: of 2

"My best business intelligence, in one easy email…"

Your first step to building a free, personalized, morning email brief covering pertinent authors and topics on JD Supra:

Sign up to create your digest using LinkedIn*

*With LinkedIn, you don't need to create a separate login to manage your free JD Supra account, and we can make suggestions based on your needs and interests. We will not post anything on LinkedIn in your name. Or, sign up using your email address.
×