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50% Off – New Guidance on Pricing Practices ‘Reduced’ to a Set of Common Sense Principles

The Chartered Trading Standards Institute (CTSI) has produced a new pricing practice guide which moves towards a principle-based approach. The new guidance will take effect from April 2017 and covers a range of pricing...more

ASA delivers knock-out blow to UK mobile network

The Advertising Standards Authority (ASA) has ruled that Three’s Muppet-themed ad, featuring a character victoriously punching into the air, which claimed that the mobile company was the ‘undisputed’ market leader in terms of...more

Keep Your Eye On The Prize – CAP Issues New Rules For Promotions

As with all forms of marketing communications, under the CAP Code, sales and prize promotions must not mislead, harm or offend their audience. In addition, the promoter must ensure that those who take part are dealt with...more

Crowded Skies: Opportunities and Challenges in an Era of Drones

In this paper: - Advertising & Promotion - Aviation - Regulatory - Copyright (EU) - Employment and Labor - Export Controls - Film and Television (UK) - Film & Television...more

Skits, spoofs and satire – how the parody exception could change advertising

A recently-introduced exception to copyright protection presents a new opportunity for the advertising and creative industries to adapt existing works for comedic effect. From 1 October this year, it became permissible to use...more

11/3/2014  /  Advertising , Copyright , UK

How new EU guidance on the Consumer Rights Directive will impact online digital content providers

Following on from the guidance note we recently published on this topic, new consumer rights have now been introduced on an EU-wide basis which affect most businesses dealing with consumers. These rights have been introduced...more

The customer’s always right – how new UK consumer regulations will affect online digital content providers

On 13 June 2014, the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013 (the Regulations) will come into force and affect any UK businesses selling to consumers. The Regulations,...more

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