Rebekah Kaufman

Rebekah Kaufman

Morrison & Foerster LLP

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Latest Posts › Marketing


“All Natural” Suit Against AriZona Iced Tea: Class Decertified and Suit Tossed

In the world of food misbranding class actions, few cases have yet made it to the merits stage. Companies defending against these claims should accordingly take note of AriZona Iced Tea’s recent win in Ries v. AriZona...more

4/10/2013 - Advertising Class Action Food Labeling Marketing Misbranding Patents

Abbott Avoids Shake-Up: False Ad Suit over Ensure Dismissed

Yet another court has tasked plaintiffs at the pleading stage with providing scientific support for false advertising claims that are based on a product’s alleged failure to deliver its promised health benefits. On Friday, a...more

3/22/2013 - Abbott Laboratories Advertising Class Action Efficacy Claims Health Claims Marketing Pleading Standards

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