Robert Lehrburger

Robert Lehrburger

Patterson Belknap Webb & Tyler LLP

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9 Questions to Ask in Suing a Rival for False Advertising

Advertising is a key ingredient to most companies’ success. Potent advertising can give a rising company a lift and an established business staying power. When deployed by a competitor, advertising can threaten a rival's...more

11/21/2013 - Advertising False Advertising

FTC Drops Bomb on Pom: Finds Ads Touting Health Benefits of Pomegranates Unsubstantiated and False

Last week, the Federal Trade Commission issued its much-anticipated ruling in the agency’s case against POM Wonderful. In a unanimous 5-0 decision, the Commission found that Pom’s advertisements touting the amazing health...more

1/28/2013 - False Advertising FDA Food Labeling Food Marketing FTC POM Wonderful

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