While the best players and teams in the world are competing on the pitch, major Internet and social media players are going all out for the 2014 FIFA World Cup, giving enthusiastic fans rich, real-time, second-screen...more
The easiest way to think of Instant Sponsor is as the eBay of sports advertising but without the second-hand merchandise and garage sale leftovers.
The California-based company runs an online auction platform that...more
David Ortiz, known affectionately as “Big Papi,” is larger than life. As a clutch hitter for the Boston Red Sox, Ortiz’s swing is only matched by his big, friendly personality — both of which have served him well.
As post-season play heats up, a few folks at Major League Baseball were gathered, not in Pittsburgh or Atlanta or St. Louis or Los Angeles, but in Queens, N.Y.
They weren’t at Citi Field to watch the Mets in a playoff...more
Even before all of the confetti has hit the ground and the last float on the celebratory parade has rounded the final corner of Main Street in the champions’ home town, commentators are, well, commenting on the potential...more
The Ivy League this month announced that it will join the Big Ten and the PAC-12 in launching its own digital sports network, giving fans of the conference and its teams unprecedented access to their favorite team’s home and...more
Originally published in The Chicago Daily Law Bulletin on January 15, 2013.
Positive press is not always guaranteed, even for marquee players covered widely in both the regional and national sports media. That’s why...more
Originally published in Chicago Daily Law Bulletin on December 18, 2012.
Sports teams have long experienced challenges in setting ticket prices in the traditional way — months in advance of the season and with only few...more