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Nominative Fair Use of Ride-Share Logos?

Earlier this year, we contemplated a suitable, accurate, and efficient generic name for the service category created by the highly-disruptive Uber brand: App-Based Ride Service....more

Here’s to Calling the Kettle, Brand Too?

The teapot read my post from last week and is not only calling the kettle black, but brand too...more

What Does Snapchat Need to be Identified?

My daughter captured this striking photo on a recent trip to Times Square in New York City...more

Marmots and Mammuts Living in Harmony?

Taking a spin through REI for a jacket yesterday, I happened upon a Swiss outdoor clothing brand that is a new one to me, called Mammut...more

Wahoo: Non-Verbal Equivalent of Racial Slur

The Cleveland Indian’s loss last evening in the World Series ensures that Chief Wahoo will not end the 2016 MLB season at Chicago’s Wrigley Field, but instead Cleveland’s Progressive Field...more

Singular Iconic Non-Verbal Logo Silhouettes?

We’ve spilled a fair amount of digital ink discussing the power of non-verbal logos, especially the few iconic ones that can truly stand alone as silhouettes and need no color or words to convey their unique singularity...more

1/16/2015  /  Colleges , Football , Logos

Ice Bar or V Bar on Ice?

On my last trip to Las Vegas, I captured these photos at the so-called ”Ice Bar” located in the Golden Nugget in downtown Vegas (for my digital scrapbook of trademark storytelling)...more

2/27/2014  /  Logos , Trademarks

Opening Pandora’s Box?

At the risk of opening up the infamous box, what do you think of the crown logo atop the Pandora sign in the Las Vegas airport?...more

2/11/2014  /  Brand , Logos

Look for the Red Kettle This Holiday Season?

My iPhone captured this Salvation Army ad posted on a Minneapolis bus that I was following this morning in snowy and very slow traffic. Given how prominently the Red Kettle has become in Salvation Army advertisements,...more

12/10/2013  /  Logos , Trademarks

iPhooey?

Apparently iPho by Saigon, a Vietnamese restaurant located in St. Paul, Minnesota, is quite good. The logo design is eye-popping, and dare I say clever, but does it cross one of the many legal intellectual property...more

11/26/2013  /  Copyright , iPhone , Logos

LogoThief to the Rescue

There is a brand new exposer of potential intellectual property violations on the scene, meet LogoThief. “We exist to name and shame logo thieves and all others who plagiarise the work of logo designers.” ...more

11/25/2013  /  Copyright , Infringement , Logos , Trademarks

Tonight We Tanqueray a Trademark

Diageo, the Tanqueray brand owner is currently running billboard ads in the Twin Cities as part of its “Tonight We Tanqueray” ad campaign. A couple of years back when the campaign first was announced, Diageo explained it this...more

11/18/2013  /  Advertising , Brand , Logos , Wine & Alcohol

Google’s Latest Trademark Bugaboo?

Fame tends to attract attention, and imitation, especially unwanted imitation from, well, even pests. The Google trademark appears to have obtained such a high degree of fame that no third party can include the word “Google”...more

11/1/2013  /  Google , Lanham Act , Logos , Trademarks , USPTO

Coca-Cola Open for Co-Branding?

By now you know how much I love the Coca-Cola brand and advertising, and this beautiful gem of a billboard is no exception...more

Harley-Davidson Logo Rides Without Words

The well-known, if not famous, Harley-Davidson logo is on the left below, but what is on the right? Might Harley-Davidson also be in the business of renting storage garage units for motorcycles among other outdoor...more

So, I Stand (Happily) Corrected . . . Starbucks

A recent road trip in Texas flagged this roadside sign, depicting a likely famous non-verbal logo, standing all alone...more

3/28/2013  /  Logos , Marketing , Starbucks

Super (Bowl) Sunday, Ads Coming Soon

Looks like the V Bar at The Venetian Resort, Hotel and Casino, in Las Vegas, is having some sort of function on “Super Sunday” – February 3rd (that date sounds familiar)...more

2/1/2013  /  Advertising , Licenses , Logos , NFL , Super Bowl

University of California Flushes New Logo

So, last Friday we covered this story: Critics Flush New University of California Logo. Now, we can report that the next morning, the Los Angeles Times wrote this story: Maligned UC Logo Shelved; “Time to Move On,”...more

12/20/2012  /  Logos , Trademarks

Critics Flush New University of California Logo

How about a little levity for your weekend preparations? There has been a great deal of discussion among those interested in the brand new and increasingly controversial University of California logo appearing on the...more

Nike and Adidas on the Same Team?

Knowing how Adidas (or should I say, adidas) jealously guards its three stripe design on shoes, and is notorious for protecting against not only three, but two and four stripe buffers as well, my eyes were drawn to this...more

12/17/2012  /  Adidas , Logos , Nike , Trademarks
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