Communications & Media MLM / Direct Sales General Business

Read need-to-know updates, commentary, and analysis on Communications & Media issues written by leading professionals.
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How a claim can be correct but breach the law

The Consumer Law Reform Bill will introduce a prohibition on making unsubstantiated claims into the Fair Trading Act. In practice, this means that all claims about your products (that a reasonable person would expect to be...more

Re-branding Can Be A Useful Tool For Business

Image is everything, as they say, or at least a crucial first impression. That’s why businesses, even those that have been around for many years, must remain constantly vigilant of how others, especially customers and...more

The Power of the Personal in Building and Maintaining Business Relationships

It’s been said that people do business with people they like and trust. Not with computers or apps or processes they like and trust. People. Technology has been a market-mover for many businesses, making companies...more

The Power of the Personal in Building and Maintaining Business Relationships

It’s been said that people do business with people they like and trust. Not with computers or apps or processes they like and trust. People. Technology has been a market-mover for many businesses, making companies...more

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