Read Law Firm Marketing updates, articles, and commentary from leading lawyers, law firms, and legal consultants:
Onsite SEO Tip #12 - Meta Descriptions & Meta Tags for Attorneys
Dewey's Bankruptcy Lawyer: More Large Law Firms Will Fail
Are Political Intelligence Practice Groups Too Risky?
Onsite SEO Tip #11 - Local SEO Optimization for Lawyers
Client Biz Dev: You're Doing It Wrong
Barbara Knoflach, CEO of SEB Asset Management, on the rise of cross-border real estate investment
Ventas' Debra Cafaro on why the Health Care asset class is well positioned in today's economy
Onsite SEO Tip #10 - Google Authorship for Lawyers
Could This Law School Ranking Unseat US News?
Publishing Alone Isn’t Enough, Law Firms Should Have an Integrated Strategy for Their Blogs
Onsite SEO Tip #9 - Law Firm Bounce Rates & Avg. Time On Site Numbers
Law Firms’ Social Media Strategies Must Line Up with the Rest of Their Client Development Efforts
Blogging Can Lead to Clients Knowing Who You Are Before They Even Meet You
Businessweek Reporter: BigLaw Is "Crash Landing"
With Radical Changes, Law Firms Can Beat Recession
Skype is a Powerful Client Communication Tool for Lawyers—David Haenel
How Lawyers Should Respond to Negative and Positive Reviews On Yelp
If Marketing Isn’t the Goal of Your Law Blog, How Does It Bring in Work?
Deloitte: Turnarounds and Democracy Don't Mix
This Year's AmLaw 100: "Fundamental Recovery" for Some
Feb. 8 (Bloomberg Law) -- Legal process outsourcers (LPOs) and other alternative legal service providers are beginning to take the bread-and-butter of large law firms -- handling whole mergers and acquisitions, not just the...more
Today, I gave a CLE presentation at the New York City Bar Association about the ethics of lawyers using social media. This is the PowerPoint presentation for the program. ...more
Social Media Policies: You're Probably Doing It Wrong. Test these 9 steps.
Special thanks to Palm Beach Bar Bulletin for publishing in their Feb 2013 issue....more
(SAN FRANCISCO, January 19, 2012) This week, I will highlight some of the upcoming industry events that will be taking place during “The Show.” In previous years that I attended LegalTech, I felt like a “fish out of water”...more
It is not uncommon for law firms being pressed by clients for more accurate budgeting and better budget management to raise the “unpredictability defense.”
Whether in litigation or transactional matters, the...more
Privacy is one of the public’s biggest concerns when discussing eDiscovery and its place within the realm of social media. For one thing, many people feel that it still exists…it does not. More and more courts are...more
Delivered on December 20, 2011, as the ethics portion of the Seattle, Washington, Continuing Legal Education seminar (CLE) "Find it Free and Fast on the Net: Strategies for Legal Research on the Web." ...more
Written for the ethics portion of the Seattle Continuing Legal Education (CLE) seminar text "Find it Free and Fast on the Net: Strategies for Legal Research on the Web.” Michael Kaiser presented the ethics portion of the...more
As Jeff Carr the voluble distinguished general counsel at FMC Technologies has long noted, legal services can be into four buckets: counseling, advocacy, process and content. See, for example,...more
The pendulum has shifted dramatically for how lawyers develop business, litigate cases, and obtain/demonstrate the necessary evidence to win their cases. When I started my legal career 13 years ago, I used “redwells”,...more
This August ILTA, in partnership with InsideLegal, administered the annual ILTA/InsideLegal Technology Purchasing Survey. The annual survey includes many of the categories covered in past years, and has been enhanced to...more
From the May 2011 edition of the Palm Beach Bar Bulletin, here is the Lawyer's Guide to Sending Large PDF Documents by Email.
Send large PDF, JPEG and other files to clients without fear of hitting email file size limits. ...more
The New York Times recently reported that “Armies of Expensive Lawyers, Replaced by Cheaper Software.” In fact, the computer software the Times reported about is not only dramatically cheaper -- the software is actually 5%...more
Here is the definitive list of items that will dominate the news for the legal profession for 2012.
I am quite sure that we have been fairly thorough and inclusive. If you think we left anything off the list, please let...more
The third session of ALM's Social Media: Risks and Rewards conference focused on social media's impact on e-discovery, and was presented by Michael Lackey, Jr. a partner at Mayer Brown LLP.
Lackey started with an overview...more
This document aims to provide whether use of social media during working hours could be productive or unproductive. It also states about the need of social media policy in the legal industry today....more
What do sites like Avvo say about your reputation as a lawyer? Are you prepared for the ABA rankings of law firms? This article discusses how clients -- or worse, simply anonymous posters -- may be commenting about...more
This is about an outsourcing industry and its developments today....more
A quick checklist...more
InsideLegal and the International Legal Technology Association (ILTA) recently released the findings of the 7th annual ILTA Member Technology Purchasing Survey (survey). The 2010 survey, which was administered by ILTA and...more
This manuscript was submitted as material for a Presidential CLE program at the 2010 ABA Annual Meeting. The panel discussion, hosted by the ABA Commission on Ethics 20/20, covered cloud computing and virtual law practice,...more
This article explores the ethical concerns created by the explosion of social networking as it relates to law firm marketing, confidentiality and privilege. ...more
This interview is part of our new series “Data! Data! Data!” — Cures for a General Counsel’s ESI Nightmares”.
Craig Carpenter, Vice President of Marketing for Recommind, oversees all aspects of marketing at Recommind. He...more
Law firm profitability continues to be under attack. Despite official reports that the The Great Recession ended last year and the continued rise in the stock market, the squeeze on law firm profits continues unabated....more
With the many products and services available in the marketplace today, the need to be able to uniformly contrast and compare electronic discovery offerings continues to grow. Though more and more vendors are providing tools...more
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