Read Law Firm Marketing updates, articles, and commentary from leading lawyers, law firms, and legal consultants:
Are Political Intelligence Practice Groups Too Risky?
Onsite SEO Tip #11 - Local SEO Optimization for Lawyers
Client Biz Dev: You're Doing It Wrong
Barbara Knoflach, CEO of SEB Asset Management, on the rise of cross-border real estate investment
Ventas' Debra Cafaro on why the Health Care asset class is well positioned in today's economy
Onsite SEO Tip #10 - Google Authorship for Lawyers
Could This Law School Ranking Unseat US News?
Publishing Alone Isn’t Enough, Law Firms Should Have an Integrated Strategy for Their Blogs
Onsite SEO Tip #9 - Law Firm Bounce Rates & Avg. Time On Site Numbers
Law Firms’ Social Media Strategies Must Line Up with the Rest of Their Client Development Efforts
Blogging Can Lead to Clients Knowing Who You Are Before They Even Meet You
Businessweek Reporter: BigLaw Is "Crash Landing"
With Radical Changes, Law Firms Can Beat Recession
Skype is a Powerful Client Communication Tool for Lawyers—David Haenel
How Lawyers Should Respond to Negative and Positive Reviews On Yelp
If Marketing Isn’t the Goal of Your Law Blog, How Does It Bring in Work?
Deloitte: Turnarounds and Democracy Don't Mix
This Year's AmLaw 100: "Fundamental Recovery" for Some
Zimmermann: Up to 20% of AmLaw 200 "Badly Weakened"
Onsite SEO Tip #8 - Fixing Broken Outgoing Links On Your Law Firm's Website
March 7 (Bloomberg Law) -- Silicon Valley's Fenwick & West -- which incorporated Apple and took Facebook public -- recently hired a new kind of staff position: a product manager charged with helping clients understand the...more
Jan. 24 (Bloomberg Law) -- Bloomberg Law's Lee Pacchia runs through the legal news for the week. Last year we saw large jury awards in patent cases, but also a steep drop off in securities class action lawsuits. Also, law...more
Social Media Policies: You're Probably Doing It Wrong. Test these 9 steps. Special thanks to Palm Beach Bar Bulletin for publishing in their Feb 2013 issue....more
I was curious to see if I could transform our online, Flash-interactive Intellectual Property Litigation Graphics Guide into an iPad version through iBook. (The problem with the Flash version of the guide is it won’t play on...more
I’d like to share with you some personal recommendations of blogs that made the ABA Journal’s 2012 list of top 100 law blogs, or “blawgs.” I’m also including some blogs recommended by my colleague, patent attorney Michael...more
No Daubert Hearing Equals $10 Million Error in 9th Circuit The U.S. Supreme Court isn’t the only judicial panel to wrestle with difficult Daubert questions lately. While the Supreme Court ponders the potential fate of...more
The Wrap November 15, 2012 Press Release and Publication In the on-line magazine The Wrap, Partner Lisa Buckley, a member of Pryor Cashman's Entertainment, Litigation and Intellectual Property Groups, discusses the legal...more
Beneficial to San Diego Business Attorneys. This article interviews local San Diego attorneys and asks how they use social media in their practice to complete attorney work. "We use these [social media sites] a lot as a tool...more
I have been encountering a lot of magical thinking recently when talking with law firm partners about Legal Project Management. One partner, hoping that the IT and KM folks can simply buy a tech solution so that he could...more
Here's our firm's latest Legal Alert, a quarterly publication covering issues such as social media for lawyers, Intellectual Property and trademarks, bankruptcy, and eminent domain. ...more
Civility, across the broad arch of a career, is a successful and lucrative business model. I believe it will enhance your professional career, better serve your clients, make you more profitable, and keep you sane. ...more
A judge “across the pond” ruled that an employee’s LinkedIn contacts were, in essence, trade secrets of his former employer where those contacts were created during the term of employment and mimicked the employer’s...more
A step by step guide for lawyers who market on Facebook to ensure that all of their personal and business privacy settings are up to date. Published in the Oct 2011 edition of the Palm Beach Bar Association Bar Bulletin....more
Deadlines approaching on a Whole New World (Wide Web): Institutional TLDs and .xxx...more
This article explores the new alternative internet-based currency, Bitcoin, and whether -- as an alternative fee arrangement or even as a marketing effort -- your firm might consider accepting bitcoin. Published in the Sept...more
A unique and commonly demanded template used as an agreement for two conjoining parties....more
Earlier this month, Seth Godin wrote an interesting blog post called "The overwhelming fear of being wrong." In it he writes: "Almost every marketer I know underestimates how widespread this fear is. It is the lone...more
Lawyers and their Clients, and Vice Versa...more
Companies recognize that the internet provides unique opportunities to participate in interactive discussions and share information on particular topics using a wide variety of social media, such as Facebook, Twitter, blogs...more
Does your company or law firm email photos/JPEGs? Do you upload family photos to social media sites. Digital photo metadata is overlooked by companies -- and most common "scrubbing" software. Find out what metadata lurks...more
Trying to figure out what tools your firm should select to support Legal Project Management? This article, from a pioneer in LPM for law firms, Pam Woldow, provides a 5-step practical approach for evaluating a firm's needs. ...more
“The needs of the many outweigh the needs of the few.” —Spock, Star Trek II: The Wrath of Khan (1982). The legal behavior in the porno-trolling collective was controlled by several attorneys, under whom other individuals...more
Juries in this media age expect to see visuals and digital presentations at trial. Is this expectation giving big firms with significant litigation budgets an advantage at trial? Is it pricing small firms and solo litigators...more
This is arguably the most-offensive print advertisement in the history of marketing the legal profession. It is apparently part of a branding and differentiation campaign by a firm seeking to sell services to law firms and...more
Westlaw & Kindle - An Easy Way To Keep Current....more
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