Advertising and Marketing Law Fundamentals for Consumer Financial Products and Services

In this presentation:

- The similarities and differences between the CFPB UDAAP (Consumer Financial Protection Act), FTC UDAP (FTC Act), and the federal banking agencies UDAP legal authorities (FTC Act and Regulation AA).

- Advertising and marketing law basics, including general rules for print, TV, radio, online, email, telemarketing, and social media

- Case studies from notable CFPB enforcement actions and announcements

- Compliance tips, including use of third-party service providers

- Exam preparation and ways to navigate a CFPB investigation into advertising and marketing practices

Please see full presentation below for more information.

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Topics:  Advertising, CFPB, Compliance, Dodd-Frank, Enforcement Actions, FTC, Marketing, Supervision

Published In: Antitrust & Trade Regulation Updates, Communications & Media Updates, Consumer Protection Updates, Finance & Banking Updates

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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