In this issue:

- Register Now for ERA D2C Convention

- NAD Turns up the Heat on "Up To" Claims

- The 411 on Calling Cell Phones? It's About to Change

- FDA Targets Safety of Imported Food

- Upcoming Events

- Excerpt from: NAD Turns up the Heat on "Up To" Claims

In a recent National Advertising Division (NAD) case challenging claims made by Nest Labs, Inc. for its Nest Programmable Thermostats, the advertising industry self-regulatory body took a tough stance on socalled “up to” claims. The decision is in line with recent Federal Trade Commission (FTC) enforcement actions involving energy savings claims and marks a change at NAD, write Venable partners Amy Ralph Mudge and Randal M. Shaheen in a recent post to Venable’s advertising law blog.

Please see full newsletter below for more information.

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Topics:  Advertising, Cell Phones, Enforcement Actions, FDA, Food Contamination, Food Safety, FTC, NAD

Published In: Antitrust & Trade Regulation Updates, Communications & Media Updates, Consumer Protection Updates, International Trade Updates

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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