In this issue:
- It’s Easier Being Green
- Off-Label Marketing Protected by First Amendment
- Understanding New Restrictions on Advertising GI Bill Benefits
- FTC Looks at "The Big Picture"
- Upcoming Events
An excerpt from "It’s Easier Being Green"
In the December 2012 edition of Electronic Retailer magazine, Venable partners Jeffrey D.Knowles, Amy Ralph Mudge and Randal M. Shaheen review the Federal Trade Commission’s (FTC) revised Green Guides, which were released in October. Although the Guides are not laws or rules, they are strong indicators of how the FTC will interpret the rules and laws it is charged with enforcing. And, the trio write, if the past is any indication, the release of the Guides will be followed by an uptick of enforcement actions related to “green” claims.
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Topics: Advertising, Commercial Speech, FDA, FDCA, Free Speech, FTC, GI Bill, Green Guides, Marketing, Off-Label Promotion, Off-Label Use, Pharmaceutical
Published In: Antitrust & Trade Regulation Updates, Communications & Media Updates, Environmental Updates, Military Updates, Science, Computers & Technology Updates
DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.
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