In this issue:

- Recent NAD Decision Illuminates FDA’s “Light” Requirements

- CA Supreme Court Rules Song-Beverly Doesn’t Apply to Online Downloadable Purchases

- Comments in Four Loko Settlement May Drive Marketers to Drink

- CFPB to Focus on Use of Social Media by Financial Services Providers

- Upcoming Events

- An excerpt from "Comments in Four Loko Settlement May Drive Marketers to Drink"

On February 12, The Federal Trade Commission (FTC) announced its final settlement with the marketer of Four Loko Malt beverages. The FTC alleged that the marketer of Four Loko falsely claimed that a 23.5-ounce can contained alcohol equivalent to drinking two 12-ounce beers when in fact each can contained closer to the alcohol equivalent of four or five beers.

Please see full newsletter below for more information.

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Topics:  CFPB, False Advertising, FDA, Four Loko, FTC, Internet Retailers, Marketing, NAD, Social Media, Song-Beverly Credit Card Act

Published In: Antitrust & Trade Regulation Updates, Communications & Media Updates, Consumer Protection Updates, Finance & Banking Updates, Science, Computers & Technology Updates

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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