Advertising News & Analysis - March 29, 2012

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In this issue;

- FTC Releases Final Report On Protecting Consumer Privacy

- Social Game Site Operator Charged With Exposing 32 Million Email Addresses and Passwords and Violating COPPA

- FTC Continues Aggressive Enforcement Actions against Robocallers

- Analysis

- Events

An excerpt from "FTC Releases Final Report On Protecting Consumer Privacy"

On Monday, the Federal Trade Commission (“FTC”) released the much-anticipated final version of its report entitled “Protecting Consumer Privacy in an Era of Rapid Change” (“Final Report”), which sets forth legislative recommendations for policymakers concerning privacy and data security and best practices for business for addressing online and offline privacy concerns. While not intended to serve as a template for law enforcement actions or a proxy for agency regulation, the FTC’s framework will impact the privacy debate and business practices in the coming years. The Final Report follows the Commission’s 2010 initial privacy report of the same title.

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