Advertising News & Analysis - May 10, 2012

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In this issue:

- When Ads Feature “Real” People, It Pays To Keep FTC Guidelines In Mind

- NAD Says Disclosure May Not Always Remedy Apples to Oranges Comparison

- FTC Holds Workshop On Mobile Payments

- Top 12 Tips For Saving Money In Litigation

- Events

An excerpt from "Top 12 Tips For Saving Money In Litigation"

Venable partner Damon W.D. Wright writes in a recent National Law Journal column that too many cases settle because the client cannot afford litigation. While settlement should always be explored, writes Wright, some disputes warrant litigation and should be tried. In the column, he outlines a dozen tips to control litigation costs.

Please see full newsletter below for more information.

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