In this issue:

- Venable Named Advertising Law Firm of the Year…Again

- Online Ads and Outdated Agency Agreements Don’t Mix

- We Have One Word for You: Plastics

- CFPB Opens Door to “Innovative” Approaches to Disclosures

- Upcoming Events

- Excerpt from: We Have One Word for You: Plastics:

To paraphrase Mr. McGuire in The Graduate, “There’s a great future in plastics.” Heeding that advice, the Federal Trade Commission (FTC) has been thinking about the future of plastics in landfills. This week it announced five enforcement actions involving plastic biodegradability claims and another case involving a more general biodegradability claim. Biodegradability claims are the most common type of environmental cases brought by the Commission, write Venable partners Leonard L. Gordon, Amy Ralph Mudge, and Randal M. Shaheen in a recent post to Venable’s advertising law blog. In the post, they analyze the enforcement actions and provide advice for marketers seeking to make future biodegradability claims.

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