California Issues Guidance To Companies on Disclosing Privacy Practices

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This week, California Attorney General (AG) Kamala Harris released a series of recommendations designed to help businesses make their privacy policies meaningful to consumers: Making Your Privacy Practices Public.  As interpreted by the AG’s Office, a “meaningful” privacy policy is one that helps consumers “make informed decisions about which companies they will entrust with their personal information.”

These recommendations consolidate previously published recommendations from the AG’s Office – Privacy on the Go: Recommendations for the Mobile Ecosystem (January 2013) and Recommended Practices on California Information-Sharing Disclosures and Privacy Policy Statements (April 2008) – and add a section regarding online tracking and Do Not Track (DNT) signals, which provides suggestions as to how companies may comply with amendments to the California Online Privacy Protection Act (CalOPPA), which went into effect on January 1, 2014.

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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