Corporate Social Responsibility (“CSR”) can achieve tangible benefits for an organization only if it becomes more than a series of vague commitments and aspirational goals, according to an article in the June 2012 issue of Natural Gas & Electricity. The author of the article argues that concrete performance goals related to CSR are key to accomplishing such benefits, which may include “real improvements in the company’s operations and the impacts of those operations on corporate stakeholders.”
In other words, being a good corporate citizen can impact the bottom line and improve key relationships with vendors, customers and shareholders. http://bit.ly/P4ixaV
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