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For Lawyers, How You Treat the Client Is the Key Differentiator

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As is the case in almost any industry, great customer service can make all the difference—and poor customer service can do just the same, in a bad way. In our interview at the Legal Marketing Technology Conference, Nat Slavin of Wicker Park Group explains that “smart only gets you in the door” and how you treat clients is the key differentiator for lawyers.

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Published In: Law Firm Marketing Updates, Law Practice Products & Services Updates

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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