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How to Be an Effective Panelist

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Two years ago, I attended a professionals' signature event that featured a panel of sophisticated experts including lawyers. While the event was well-attended, and offered good networking, the panel presentation itself was a wasted business development opportunity for each member. You could not hear the panelists, not so much because of the less than desirable audio quality, but because each person seemed to be talking to himself. The PowerPoint slides were packed with practically illegible graphs.


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Published In: Law Firm Marketing Updates

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Sharon Berman, Berbay Corp. Marketing & Public Relations | Attorney Advertising

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