How to Use Client Surveys to Market Your Law Firm's Services and Identify Client Needs and Concerns

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Social media are getting a lot of hype in the legal community. While LinkedIn, Facebook, blogging and other Web 2.0 techniques should certainly be part of your overall marketing effort, law firm marketing still requires a two way conversation in order to generate business. Direct communication with your clients and client prospects remains a critical component of the sales process; but client interviews can help you to uncover important information about your business relationships and about the needs of your clients.

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Published In: Firm Marketing Updates

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Stephen Seckler, Seckler Legal Consulting and Coaching | Attorney Advertising

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