How Top Clients Select Litigation Lawyers

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It was the opening subject of the IBA's Managing Complex Litigation conference, held recently in Washington DC, where counsel from companies including GE, 3M and Ernst & Young exchanged notes on how they choose external representation.

The discussion includes what marketing gambits work and those that do not, how to get a meeting with GCs and how to differentiate yourself from other litigators.

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Published In: Alternative Dispute Resolution (ADR) Updates, Business Organization Updates, Civil Procedure Updates, Products Liability Updates, Professional Practice Updates

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Pamela Woldow, Edge International | Attorney Advertising

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