Independent Sponsors: Market Trends and Industry Insights

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Highlights

  • Though mergers and acquisitions (M&A) activity has slowed as of late, particularly with regard to private equity deals, the independent sponsor segment of private equity has continued to expand over the past several years.
  • Evidence of expansion is an increasing number of independent sponsors participating in not only lower middle market deals, but in larger middle market transactions alongside committed funds and strategics.
  • This Holland & Knight alert offers an overview of the current market for independent sponsors and notable considerations for independent sponsors seeking larger deals.

Despite a recent slowdown in broader mergers and acquisitions (M&A) activity, and specifically in private equity deals, the independent sponsor market has continued to expand and mature over the past several years. With the exception of certain proprietary deals, transactions that were not overly competitive or broken auction processes, industry factors have historically limited independent sponsors to lower middle market transactions. In addition to an increasing number of independent sponsors participating in lower middle market deals, however, there is also an increasing number of independent sponsors successfully consummating larger middle market transactions, a market segment that had previously been dominated by committed funds and strategics.

Although nascent independent sponsors still seem to be transacting primarily in the lower middle market, Holland & Knight's Independent Sponsors Team has been seeing a notable uptick in its more experienced independent sponsor clients consummating much larger transactions. This trend has also led to an increasing number and diverse array of co-investors and other capital providers seeking to transact with these more experienced independent sponsors. Further, sell-side advisers have become more inviting of these more experienced independent sponsors in auctions and other competitive processes.

The authors of this alert have published summaries of general market economic trends in arm's-length independent sponsor transactions. This alert is intended to be a snapshot of the current state of the market for independent sponsor economics, as well as provide a brief overview of a few notable middle market considerations about which independent sponsors participating in larger deals should be aware.

Market Update: Deal Economics

Though there is no one-size-fits-all deal structure or standardized set of investment terms, the independent sponsor market is rapidly maturing and has developed a fair amount of uniformity in lower middle market transactions.

Historically, market economic overviews for this space, such as what is provided below, were primarily dependent upon the pedigree, industry experience and track record of the independent sponsor. These days, the size of the transaction also plays a much more meaningful role in structuring independent sponsor economics than it had in years past.

Key Economic Terms

It should be noted that pedigree, industry experience and track record of the independent sponsor do still factor in significantly to whether co-investors and other capital providers are willing to participate in a given transaction. That said, provided below is a bifurcated analysis based on transaction size to highlight a few key differences that independent sponsors can expect in middle market vs. lower middle market deals. Keen observers will note that deal terms in middle market transactions are closer to similar terms in traditional private equity fund raises, which is intuitive as the next step for many independent sponsors engaging in serial middle market transactions is raising and investing out of a committed traditional private equity fund. For purposes of this discussion, we are contrasting middle market deals (i.e., transactions with $100 million to $500 million of enterprise values) with lower middle market deals (i.e., transactions with less than $100 million of enterprise value).

 

Lower Middle Market Transactions

(sub-$100 million enterprise values)

Middle Market Transactions

($100 million to $500 million enterprise values)

Annual Management Fees

These are fees paid to independent sponsors for managing, or helping to manage, a portfolio company post-acquisition. These fees are intended to compensate the independent sponsor for their time and expertise.

A per annum fee equal to 4 percent to 5 percent of earnings before interest, taxes, depreciation and amortization (EBITDA) (sometimes subject to a hard dollar floor and cap).

In this segment of the market, management fees payable to less experienced independent sponsors are more often subject to caps and floors.

A per annum fee equal to 3 percent to 5 percent of EBITDA (almost always subject to a hard dollar floor and cap).

Carried Interest (aka "Promote")

This is the share of profits earned by independent sponsors, which is essentially a performance fee, designed to align the independent sponsor's compensation with the returns received by the investors. Carried interest is typically paid only if the investors achieve a minimum return tied to the internal rate of return (IRR) or multiple on invested capital (MOIC) realized by the investors.

Ranging from a base of 10 percent to 15 percent, the carry increases to a maximum of 20 percent to 25 percent and as high as 30 percent upon the achievement of certain financial hurdles (as further discussed below).

In this segment of the market, independent sponsors are more likely to receive a carry in excess of 20 percent for "home run" exits (i.e., where the investors receive 3.5 times-plus returns on their invested capital). (See Step 8 and the subsequent paragraph below.)

Ranging from a base of 10 percent, the carry increases to a maximum of 20 percent to 25 percent carry upon the achievement of certain financial hurdles.

In this segment of the market, independent sponsors are less likely to receive a carry in excess of 20 percent, which is often reserved for more experienced independent sponsors or independent sponsor transactions with a broad "friends and family" investor base.

"Catch-Up" Provision

To further incentivize stellar performance, investors will often allow independent sponsors to benefit from a "catch-up" provision – a mechanism in the waterfall that catches the independent sponsor up to the applicable percentage to be received by the independent sponsor in the next step of the waterfall.

For example, consider a transaction where the independent sponsor and the institutional investor agree to 1) an 8 percent accruing, not compounding, preferred return for the preferred equity and 2) a carry ranging from 10 percent to 20 percent tied to a 1 to 2.5 times MOIC for the institutional investor. The catch-up for the independent sponsor would entitle the independent sponsor to a full 10 percent to 20 percent of the amounts received by the institutional investor in respect of its 8 percent preferred return, rather than a situation in which the independent sponsor would receive 10 percent for the first performance interval, 15 percent for just the second performance interval (i.e., not getting an additional 5 percent for the first performance interval) and so on.

In this segment of the market, independent sponsors are much more likely to agree to concede a catch-up provision in the waterfall to achieve higher overall returns or other desired provisions in the definitive investment documents.

In this segment of the market, the materiality of the dollars related to such a catch-up is much more significant, and independent sponsors are much less likely to agree to a waterfall without a catch-up provision, as compared to independent sponsors in lower middle market deals.

Closing Fees

If eligible, this fee is paid to the independent sponsor at the closing of a particular transaction based upon the enterprise value of the deal.

50 percent to 100 percent of the after-tax proceeds from these fees are often rolled into the independent sponsor's equity investment in the portfolio company.

Independent sponsors will often successfully negotiate for a closing fee of 2 percent to 2.5 percent of enterprise value. Federal and state securities laws may, however, affect certain independent sponsors' ability to accept success-based transaction fees. Please consult counsel to avoid running afoul of these important regulations.

Independent sponsors will often successfully negotiate for a closing fee of 1 percent to 2 percent of enterprise value.

Contribution Fee (LOI)

This fee is not intended to be an end run on the regulatory regime(s) governing closing fees. Rather, this fee is designed to compensate the independent sponsor with equity-based compensation in exchange for contributing the letter of intent (LOI) for the transaction and the exclusivity therein to the buyer (for the benefit of the investors and other members of the buyer group).

100 percent of this fee is rolled into the independent sponsor's equity investment in the portfolio company.

Independent sponsors will often successfully negotiate for a contribution fee of 2 percent to 5 percent of enterprise value.

Independent sponsors will often successfully negotiate for a closing fee of 1 percent to 3 percent of enterprise value.

Equity Vesting

The carry is structured via the granting of a special class of equity securities to the independent sponsor. However, if there are vesting terms on these securities, the independent sponsor does not own them free and clear at the closing of the transaction and has to earn them based on the passage of time or certain operational or performance objectives. If required, vesting is time-based over a three- to five-year period.

Most often, independent sponsor equity is not subject to vesting.

While still uncommon, independent sponsor equity is more likely to be subject to vesting in this segment of the market.

Promote Forfeiture

This is a scenario in which the accrued and unpaid promote is forfeited upon the occurrence of certain events (i.e., a for-cause termination or disassociation without good reason).

Though uncommon, in this segment of the market the accrued and unpaid promote payable to the independent sponsor are more likely to be subject to forfeiture.

Promote payable to the independent sponsor is less likely to be subject to forfeiture in this segment of the market.

Preferred Return

This is the "dividend" amount payable to the investors. It is typically expressed as a per annum percentage return on the amount of invested capital contributed by the investors.

A 5 percent to 9 percent per annum, accruing, not compounding, preferred return for the preferred equity. Despite the range above, most transactions see a preferred return of 8 percent per annum.

In this segment of the market, preferred returns are typically non-compounding.

Though it is still more common to see non-compounding preferred returns in this segment of the market, as compared to "lower middle market" deals, compounding preferred returns are more common in this segment of the market.

Fee Sharing

Sometimes, the investors in independent sponsor transactions will ask the independent sponsor to share a portion of the management fee, closing fee or other fees with that investor.

It is uncommon to see any fee sharing in this segment of the market.

Though it is still uncommon to see any fee sharing in these transactions, as compared to "lower middle market" deals, fee sharing arrangements with the largest investor(s) are more common in this segment of the market.

Sample Waterfall

A distribution waterfall is the mechanism used in an independent sponsor transaction to set forth the economic sharing arrangement among investors and the independent sponsor by providing how cash will be distributed, including distribution of the independent sponsor's promote based upon the returns received by the investors.

Below is a sample waterfall that independent sponsors can expect to see in both middle market and lower middle market transactions (subject to the differences highlighted in the chart above):

Primary Waterfall

  • Step 1: 100 percent of distributable cash to the institutional investor until the institutional investor has received an amount equal to an 8 percent – accruing, not compounding – preferred return on its invested capital
  • Step 2: 100 percent of distributable cash to the institutional investor until the institutional investor has received an aggregate amount equal to its invested capital, assumed for illustrative purposes to be $30 million

Carry Waterfall

  • Step 3 (10 percent catch-up): 100 percent of distributable cash to the independent sponsor until the independent sponsor has received 10 percent of the amounts received by the institutional investor and the independent sponsor in Step 1 above and this Step 3
  • Step 4: 90 percent of distributable cash to the institutional investor and 10 percent of distributable cash to independent sponsor until the institutional investor has received an aggregate amount equal to two times its invested capital, or $60 million
  • Step 5 (15 percent catch-up): 100 percent of distributable cash to the independent sponsor until the independent sponsor has received 15 percent of the amounts received by the institutional investor and the independent sponsor in Steps 1 and 4 above and this Step 5
  • Step 6: 85 percent of distributable cash to the institutional investor and 15 percent of distributable cash to the independent sponsor until the institutional investor has received an aggregate amount equal to two and one-half (2.5) its invested capital ($75 million)
  • Step 7 (20 percent catch-up): 100 percent of distributable cash to the independent sponsor until the independent sponsor has received 20 percent of the amounts received by the institutional investor and the independent sponsor in Steps 1, 4 and 6 above and this Step 7
  • Step 8: Thereafter, 80 percent of distributable cash to the institutional investor and 20 percent of distributable cash to the independent sponsor.

As noted in the chart above, in lower middle market transactions, independent sponsors are more likely to receive a carry in excess of 20 percent for home run exits (i.e., where the investors receive 3.5 times-plus returns on their invested capital). Here, such a home run carry provision might be 70 percent of distributable cash to the institutional investor and 30 percent of distributable cash to the independent sponsor if the institutional investor has received an aggregate amount equal to greater than three times its invested capital.

Market Update: Other Trends

Below is a handful of additional considerations for independent sponsors when venturing into middle market deals.

Governance

The most common independent sponsor model is one in which the independent sponsor controls two of five board seats, the other investors control two of five board seats, and the fifth board member is an "independent" director selected jointly by the independent sponsor and other investors. It should be noted here, however, that in middle market deals, independent sponsors are much more likely to cede control of the board to the investors.

Drafting Responsibilities

Typically, counsel to the independent sponsor drafts the definitive investment, governance and equity documents. This is true in both lower middle market and middle market deals. It should be noted here, however, that in middle market deals, independent sponsors may permit counsel to a large, lead co-investor to draft the equity documents.

Antitrust Filings

Independent sponsors accustomed to engaging in lower middle market deals may be surprised by the regulatory analysis and related structuring implications that arise when their deals increase in size. As middle market sponsors and practitioners are keenly aware, required filings and waiting periods under the Hart-Scott-Rodino Act (HSR) can significantly impact transaction structures and deal timing, turning otherwise straightforward simultaneous "sign-and-close" transactions into more complicated staggered "sign-then-close" deals with a mandatory pre-closing waiting period (not to mention the negotiation of contractual interim covenants, closing conditions and termination provisions and remedies).

The implications of HSR on conventional independent sponsor deal structures and equity cap tables requires thorough analysis by seasoned antitrust counsel, as many middle market independent sponsor transactions will not meet the "size of person" test and may not be required to make a filing under HSR. In the event the HSR Act analysis indicates that a filing will be required, independent sponsors will need to plan for the payment of pre-closing filings fees and some time-consuming information-gathering from co-investors in connection with the filing. There are strategies available to mitigate the impact of HSR on timing and deal point negotiations, but independent sponsors engaging in a transaction with approximately $100 million in enterprise value or more should put HSR analysis near the front of their initial transaction workstreams.

Representations and Warranties Insurance

Although lower middle market independent sponsors will likely be more familiar with representations and warranties insurance (RWI) than HSR, the importance of RWI increases with the size of a transaction. Sellers in lower middle market deals are frequently accepting of traditional escrow structures in which a material percentage – often around 10 percent – of the purchase price is escrowed as security for seller indemnity obligations. However, as deal sizes rise, sellers are less keen to foregoing large amounts of cash at closing and instead will require buyers to purchase a buyer-side RWI policy to serve, subject to a deductible and a small escrow as a "split" of the retention under the RWI policy, as the buyer's primary recourse for breaches of seller representations, warranties and, often, pre-closing tax liabilities.

RWI is a complex product, and implications of its use in a deal should be discussed with counsel that is not only familiar, but well versed in RWI deals – after all, whether and to what extent a buyer is indemnified for a seller breach will have a direct impact on the independent sponsor's carry. The use of RWI also presents additional deal orchestration considerations: the engagement of a broker and selection of a carrier, the payment of a pre-closing underwriting fee, the need to prepare and provide to the RWI underwriter formal due diligence reports from legal, accounting and certain other due diligence providers, the negotiation with the carrier of deal-specific exclusions or limitations of the RWI policy itself, and the negotiation with the sellers of specific indemnities for any deal-specific exclusions under the RWI policy.

It is true that while independent sponsors are going "up market" and increasing the size of their deals, RWI carriers are going "down market" and making their products – or certain versions of them – available and economically feasible for smaller deals. As a result, independent sponsors may gain RWI exposure and experience in even lower middle market deals, which can be useful when managing the RWI process in a middle market transaction that holds other additional complexities, including those mentioned here.

Conclusion

Even in today's maturing independent sponsor market, deal structuring and negotiation continues to be complicated by the unique nature of each independent sponsor transaction. Nevertheless, the independent sponsor model, which is open to growing numbers of institutional investors, family offices and high-net-worth individuals, remains a very attractive alternative to conventional private equity funds. It is anticipated that investor allocations to independent sponsor transactions will continue to grow and that market deal terms will continue to crystalize in both lower middle markets and middle markets.

Special thanks to Brandon Bloom, a partner on the Holland & Knight Tax Practice, for his assistance with the tax-related aspects of this article.

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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