Corporate intellectual property ("IP") legal managers are under intense pressure to keep outside counsel legal budgets under control, at the same time IP is experiencing increasing importance as a corporate asset. Traditional methods of reducing legal costs--e.g., fixed fees, discounts or less-expensive counsel--can be effective to some extent in reducing costs, but these techniques have been shown to have their limits. In this article, Jackie Hutter suggests new ways to think about IP legal cost control. These innovative techniques may not work at all organizations, but one or more may work for your organization. If one approaches these techniques with an open mind, Jackie guarantees that those using them will experience success in reducing IP legal costs while not compromising IP quality.
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