JDB 022: Don’t Fear the Podcast – Tips for Starting a Legal Podcast with Chelsea Callanan

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Chelsea CallananIn this week’s JDBlogger Podcast episode I interview Chelsea Callanan.  Chelsea is a practicing lawyer, blogger, and career coach – she founded her company Happy Go Legal, to provide resources and education to the new generation of lawyers on professional development and work-life balance issues. Her number one suggestion to lawyers is to take time to identify what it is they are working towards, and what achieving it will mean for their life.

In the interview we discuss why now is a great time to get started with a legal themed podcast, how it can benefit your law practice, what formats work well and why, and what it takes to not only get a podcast started but to keep it going for the long run.

Here are a few of the links to resources that Chelsea mentions in the show:

Podcast Launch – A Step by Step Podcasting Guide Including 15 Video Tutorials

Tools of the TradeHappy Go Legal

In this week’s Tool of the Trade segment I discuss how you can re-purpose your older blog articles to drive more traffic to your site. Too often we draft great stuff for our blogs but after a day or two it gets buried never to be heard from again.  Through tools like Buffer and Hootsuite you can take your oldies but goodies and distribute them throughout the week on the various social media platforms like Facebook and Twitter.  The result is more traffic to your site and less pressure on your to create new content every day.

 

Topics:  Business Development, Marketing, Podcasts

Published In: Firm Marketing Updates, Professional Practice Updates

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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