JDB 048: Should You Be the Next LegalZoom?

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Innovator Lawyer3 Ways to be an Innovative Lawyer

I know that as a lawyer I am supposed to hate LegalZoom.  But the entrepreneur side of me really appreciates what they have done.  They saw a need – a large portion of the public that needed legal services but couldn’t/wouldn’t pay the rates lawyers charge – and created a product that people would be willing to take a chance on.

In this episode of the JDBlogger Podcast I discuss ways you can market your practice by doing things differently than everyone else – ways you can innovate and really stand out from the crowd.  In the podcast I focus on three ways in particular: billing, the way you deliver legal services, and the areas of law you practice.  I discuss some of the true innovators out there, including LegalZoom, and what we can learn from those who are unafraid of marching to the beat of a different drummer.

Are you an innovative lawyer?  What do you do with your law practice to stand above the crowd?

 

Published In: Firm Marketing Updates

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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