JDB 057: Drill Baby Drill – Drilling Down in Google Analytics to Build Your Law Firm’s Online Presence

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Law firm marketing JDBloggerLast week I wrote an article about my writing my 300th blog post on my law firm’s website.  Shortly thereafter attorney Kyle Smith approached me about sharing his experiencing in building his law firm’s website from 0 visitors to 12,000 monthly visitors in the first year!

In today’s episode I discuss both of our articles, and drill deeper into the metrics and go over some of the useful tools found in Google Analytics and how they can help you grow your online presence and get more clients.

Tool of the Trade

This week’s Tool of the Trade is an article I came upon on Mashable that provides 30 different explanations of the various tools available through Google Analytics and what metrics you should pay particular attention to.

 

 

Published In: Firm Marketing Updates

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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