In This Issue:
- COVER STORY
..The Impact of The SEC’s Social Media
- CORPORATE & REPUTATION
..Everything You Know About Charity Is Wrong
..How Kraft Can Neutralize a Crusading Food Blogger
- DIGITAL & SOCIAL MEDIA
..How To Protect Your Brand From Twitter Hacking
- PUBLIC AFFAIRS
..Ted Hester On Congressional Investigations
..The GNC “JACK3D” Lawsuit: Retailer Liability Hangs In The Balance
..Financial Regulators Compete, JPMorgan Loses
- Excerpt from The Impact of The SEC’s Social Media:
There has been a great deal of talk, in and out of the media, since the Securities and Exchange Commission (SEC) issued its April Report on why it would not bring a case against Netflix and/or its CEO Reed Hastings. Hastings had posted material nonpublic information on his personal Facebook page without prior announcement that it would be a vehicle for communicating such information. Last December, Elon Musk, chairman and CEO of Tesla Motors, likewise used his personal Twitter account to report that his company had positive cash flow.
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