In This Issue:
- Spotlight On Outsourcing Boeing Scrambles As Toyota Triumphs
- Labor Unions Seek To Stop The Bleeding
- Threat Management
- Handicapping The Tech Brand Wars
- Athlete Endorsers Is There Anyone Brands Can Trust?
- Blogs Worth Following
- LEVICK In the News
- Excerpt from Spotlight On Outsourcing Boeing Scrambles As Toyota Triumphs:
Monday’s announcement gives cause for wonder: Toyota is now the world’s largest-selling automaker, recapturing that title from General Motors. The honorific is particularly impressive when you consider the intense public attention of the last two years on the unintended acceleration (UA) recalls and litigation, perhaps the biggest product issue that a major car company has faced since the Pinto.
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Topics: Athletes, Boeing, Brand, Celebrity Endorsements, Endorsements, Sequestration, Threat Management, Toyota, Unions
Published In: Art, Entertainment & Sports Updates, General Business Updates, Communications & Media Updates, Labor & Employment Updates, Science, Computers & Technology Updates
DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.
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