McAfee & Taft tIP Sheet - March 2013

In This Issue:

- 3 Monitoring employees’ use of company trademarks in social media

- 5 Keys to ensuring the secrecy of trade secrets

- 6 FTC amends Children’s Online Privacy Protection Rule

- Excerpt from Monitoring employees' use of company trademarks in social media:

Most states have adopted some version of the Uniform Trade Secrets Act, which is designed to prevent the disclosure of trade secrets. FOIA, or the Freedom of Information Act, allows individuals to access records collected by federal governmental agencies. USTA laws prevent the disclosure of information while FOIA promotes it. There are legitimate public policies behind both. (Some states have similar laws but focus here is on the federal level). We want to allow companies to safeguard confidential information they have developed in order to protect their competitive positions and encourage continued development of opportunities, but we also want some degree of transparency, so that, for instance, we can find out certain information that might be relevant to health and safety or environmental issues. What happens when those worlds collide?

Please see full newsletter below for more information.

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