Author: Jonathan Goins of Gonzalez Saggio & Harlan LLP
Summary: Future NFL Hall-of-Fame linebacker Ray Lewis recently suggested that crime will go up if there is no NFL season come fall. I propose spending this time getting your brand to go up instead. Although the NFL lockout has created much uncertainty with players on the field, now is the perfect time for players to develop their brand off the field. I “tackle” four small lessons for consideration.
About GSH: Gonzalez Saggio & Harlan LLP, the largest minority-owned law firm in the nation, was established in 1989. The Firm has eighteen offices nationwide. As an MBE certified law firm, we practice with a commitment to diversity and to our community.
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