Corporations spend billions each year developing creative advertising and marketing campaigns to attract more clients. They realize creativity is the key to standing out in a saturated marketplace. So, how do they stand out? The key is in creativity. Making their product, marketing materials and physical space "unique" and different on multiple sensory levels.
The good news is you don't have to spend billions to do this in your own law business.
And yet most lawyers are stuck looking the same as everyone else. Why?
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