Own Your Content, But Distribute Widely

more+
less-

One of my routine considerations, is the amount of time I invest in websites that I own, versus the amount of time I invest in the websites of others.

In many cases, that boils down to the value of domain ownership - websites, blogs, and so forth. Sites where there is little question to who benefits, and if you do good things, the asset grows in value. I still believe in these types of websites. In my own little Maslow pyramid, they set the foundation and I see little value in pushing ahead without them.

But the question then becomes, what’s next? Even if we own our websites, who’s reading? who are we connecting with? One of the reasons I don’t have an issue with participating in Twitter or social networking sites is because these tools are 1) good for feedback, and 2) solid distribution channels. And while feedback is extremely important, distribution channels are becoming, in my view, almost critical.

LOADING PDF: If there are any problems, click here to download the file.


DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Steve Matthews, Stem Legal Web Enterprises Inc. | Attorney Advertising

Written by:

more+
less-

Stem Legal Web Enterprises Inc. on:

Reporters on Deadline

"My best business intelligence, in one easy email…"

Your first step to building a free, personalized, morning email brief covering pertinent authors and topics on JD Supra:

Sign up to create your digest using LinkedIn*

*With LinkedIn, you don't need to create a separate login to manage your free JD Supra account, and we can make suggestions based on your needs and interests. We will not post anything on LinkedIn in your name. Or, sign up using your email address.
×
Loading...
×
×