In 1996, I taped a Clinton-Dole debate. I didn’t tape it to make up my mind on the candidates. Instead, I taped it to learn more about persuasion. I no longer have the tape, but I remember being in awe of President Clinton and actually feeling sorry for Senator Dole.

Were you one of the 58 million Americans who watched the debate Wednesday night? Regardless of your political party or who you want to be the next President, there was a great deal to learn about client development and presentation skills from watching the debate and the analysis that has been reported since.