Many of my clients are concerned with confidential information and trade secrets in their businesses. Even if it happens to be a very small, family-run business, doing everything you can to make sure you have established and protected all potential intellectual property, including confidential information and trade secrets, can have a BIG impact on your estate. You must consider the value of the business assets and the legacy of your company secrets. Businesses run the risk of losing clients and profits if they don’t have a process for establishing and protecting confidential information, trade secrets, and other intellectual property.
Resource: Naomi Fine, who can boast having almost 30 years' worth of experience in the confidentiality field, is a leading voice of authority on intellectual property rights. Her new book, 'Positively Confidential', is a comprehensive 10 step guide to managing confidential information and intellectual property rights. It provides a mechanism for every person in the workforce to contribute to their company's success by protecting valuable information and intellectual property (IP). 'Positively Confidential' is thorough enough to meet the needs of any business that has information worth protecting.
Author: Naomi is the founder and president of ProTec Data, which works with an impressive portfolio of Fortune 500 companies, including Apple, Eastman Kodak, Xerox, and Visa. Holding data worth billions, these firms have tight protocols for maintaining privacy and protecting their patents. Naomi has also been a legal consultant, focusing on legal issues surrounding intellectual property rights and computer security.
Program: The 'Positively Confidential' intellectual property protection program’s techniques have also been patented. This means the information it contains cannot be found elsewhere, making it one of the most valuable business resources available today. This is the same information that has made Naomi a popular keynote speaker at live conferences and seminars like the American Corporate Counsel Association and the Golden Gate University's Information Security Certificate Program.
The Positively Confidential program is presented on a step by step basis for even readers with minimal experience. Naomi's background as a business attorney makes the book a sound resource. Each of the ten steps have a proven history of success, and case studies make the narrative easy to absorb.
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