Special Alert: E-Commerce Retailers Agree to End Post-Transaction Marketing Practices

more+
less-

In response to the ongoing investigation of online marketing practices by the U.S. Senate Committee on Commerce, Science, and Transportation, led by Senator John D. Rockefeller, IV, several e-commerce marketers and retailers have agreed to cease engaging in post-transaction marketing, whereby they would share their customers’ billing information with third-party marketers. Senator Rockefeller’s interest in this issue arose from consumer complaints that third-party marketers engaged in post-transaction marketing do not provide consumers with adequate notice of the additional charges incurred.

Please see full alert below for more information.

LOADING PDF: If there are any problems, click here to download the file.

Published In: General Business Updates, Consumer Protection Updates, Elections & Politics Updates, Privacy Updates, Science, Computers & Technology Updates

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Manatt, Phelps & Phillips, LLP | Attorney Advertising

Don't miss a thing! Build a custom news brief:

Read fresh new writing on compliance, cybersecurity, Dodd-Frank, whistleblowers, social media, hiring & firing, patent reform, the NLRB, Obamacare, the SEC…

…or whatever matters the most to you. Follow authors, firms, and topics on JD Supra.

Create your news brief now - it's free and easy »