Regardless of whether you think the New York Jets’ acquisition of Tim Tebow is a good idea, I think we can all agree that controversy seems to follow the young quarterback. Nike recently filed a sports lawsuit against Reebok for selling New York Jets apparel with Tebow’s name.
According to the lawsuit, Nike has the exclusive rights to use Tim Tebow’s name on clothing. Interestingly, the dispute has a lot to do with the timing of the Tebow trade, which occurred in what is generally a quiet month for the NFL.
As reported by CNN, at the time Tebow was traded, no company had the rights to sell licensed NFL apparel with both the team’s name or logo and a player’s name on it. That’s because the NFL is switching from Reebok to Nike as its exclusive apparel outfitter. Two different agreements cover the licensing of NFL apparel—one addresses the use of players’ names, which transitioned on March 1, and other, which deals with NFL teams, did not take effect until April 1.
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