On Tuesday 1st March, the European Commission raided the headquarters of several digital book publishers, including French company Hachette Livre SA, following concerns of a possible cartel in the e-book industry.
A rapidly growing new market for digital books known as "e-books" has been created by the entry of new devices such as Amazon Inc.'s "Kindle"; Apple Inc's "iPad" tablet computer; and Sony's "readers" into the book market. The ability of this new technology to deliver paperless reading content direct to the user means that digital publishers benefit from lower costs than the traditional printed book publishers. As such, intuitively one would expect e-book editions of books to be priced lower than printed editions. However, with some electronic books costing more than even hardback versions of the same book and almost twice as much as paperback versions of that book, it appears that not all of these publishers are passing these cost savings on to the consumer.
The inflated price of e-books may be attributed to the tendency of some publishers to set their own prices for e-books, which are sold via online retailers such as Amazon, with the online retailer taking a percentage cut of the overall price. This so-called "agency pricing" may be more open to potential abuse than the method in which printed books are sold, that is in bulk to retailers who are then free to choose the retail price independently, thus encouraging competition in the market.
The launch of the European Commission's investigation mirrors the Office of Fair Trading (the "OFT") competition investigation into "the arrangements between certain publishers and retailers for the sale of e-books", which it launched in January. EU Commission spokeswoman Amelia Torres said "We are working closely with the OFT, we are aware of their investigation."
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