The analysis seems simple enough — if people like you, you will be happy and successful. But if it’s that easy, then why isn’t everyone doing it?
The likability factor — sometimes referred to as the LQ, for likability quotient — remains an elusive concept. There is often an inherent tension and fundamental misunderstanding between the reality and fiction of what makes us likable, what we should do to be more likable and whether it is even important.
And while we may believe we have an intuitive sense of all of these things, we are often shallow and misguided in our notions.
Originally published in the Chicago Daily Law Bulletin - July 16, 2014.
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