The untold secret to your million dollar law practice

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When I started at Georgetown Law, I was sure I was in the wrong place.

Certain I was the stupidest girl in the school, I spent everyday wondering how I had gotten there and if I really belonged. I was extremely insecure. I had graduated from UCF (a state school in Florida), not Harvard or Yale.

Yet, I ended up graduating first in my law school class. From Georgetown.  Class of 1999.

How did that happen?

And how did I build a million dollar law practice in just 3 years, with no prior business knowledge? (Law school certainly doesn’t teach us business skills.)

More importantly for you, what does the answer to both these questions have to do with turning your law practice into a law business you love, that makes you lots of money?

Two things occurred this past week, while visiting my hometown for the holidays, that woke me up to the secret behind my uncanny success — in a way I’ve never quite understood it before.

Naturally, I feel compelled to share this secret with you because it’s something you need to know regardless of the goals you’re pursuing.

This is the key to getting wherever you want to go, whoever you want to be, in your law practice (and in life itself).

First, I spent some time with my childhood friend and colleague Rjon Robins, a law practice management advisor from Florida, who I will be co-hosting a mastermind with in 2013.

(For details on this exclusive opportunity to find the ignition button that connects your passion with your practice, drop us a line for priority notification.)

As Rjon and I were recording some videos, I asked him — “Rjon what would you say is the single most important difference you see between lawyers who get stuck in stale practices that never quite support them and lawyers who bust through to make $250,000, $500,000 and even $1,000,000 per year?”

Rjon’s answer, which surprised me at first, was that the lawyers who breakthrough, “have BECOME $250,000, $500,000 or million dollar business owners.”

Once he said it and I let it sink in for a minute, I knew he was right.

It’s exactly what I did on my way to building a million dollar a year revenue generating law business. I “became” a million dollar business owner. I just hadn’t quite thought of it in those terms.

If you haven’t done this yet, you might have no idea what I mean. (And if that’s the case and you want to know, watch your inbox for the video series I recorded with Rjon that breaks it down in detail.)

Second, I watched this Ted talk by social psychologist Amy Cuddy (take 20 minutes out of your day and watch it herethe last 90 seconds seriously might change your life) and I remembered how I went from a scared silly 1L to graduating first in my class, starting my career at Munger, Tolles & Olson and then building a million dollar law practice.

I “became” the person who could do all of those things and then they happened.

Here’s the secret: I became her before I really was her and before I had any proof that I could even be her.

Despite many sleepless nights, sure that someone had made a mistake letting me into Georgetown Law, I also knew with near certainty that I would graduate first in my class and go on to even greater successes.

I became the person I needed to be so all this could happen before I had any proof that it ever really would.

A strange paradox, no doubt.

If you would like to become the lawyer you’ve always wanted to be (even if you aren’t quite sure what that means yet), join me on December 31.  I’m hosting a call in the early part of the day for lawyers who are serious about taking their practices to the next level in 2013.  Details will be emailed to everyone on our email list.

Once you opt-in for the Law Business Manifesto, our New Law Business Model video series, or our Love Your Law Practice audio program (or if you already have), you’ll get the details.  I hope to see you on the call.

I’d love to hear here in the comments about the lawyer you want to become and what this post has brought up for you below in the comments.

Topics:  Business Development, Marketing

Published In: Firm Marketing Updates, Professional Practice Updates

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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