"Follow the money" is a suitable adage for legal marketing when it comes to business development in the new decade. Industries like energy and health care are obvious recipients of funding inflows based on governmental policies and demographics.
Ten top law practice areas with expected high growth rates in 2010 include: energy and environmental law; health care law; intellectual property law; alternate dispute resolution; employment law; privacy law; municipal law; corporate law; and trust and estates law.
Attorneys who set themselves apart as thought leaders on these topics—through speaking, writing, and press coverage—will gain a competitive advantage.
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