TORTIOUS INTERFERENCE WTH ADVANTAGEIOUS BUSINESS RELATIONSHIP: WHEN DOES COMPETITION BECOME INTERFERENCE?

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By Christopher M. Cobb, Esquire

Competition is the rivalry among sellers trying to achieve the objectives of increasing profits, market share, and sales volume by varying the elements of the marketing: price point, product identity, distribution levels, and promotion. Merriam-Webster defines competition in business as "the effort of two or more parties acting independently to secure the business of a third party by offering the most favorable terms.” Sometimes those two competing parties push the boundaries of fairness and even cross it.

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Christopher Cobb, Jimerson & Cobb | Attorney Advertising

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