Trademark Owners Beware: Facebook To Allow Personalized URLs

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Trademark owners already wary of unauthorized uses of their marks on the Internet have yet another venue to put on their watch screens. Facebook, the popular social networking website, has announced that it will allow users to create personalized Facebook URLs. That means two things: a better way for Facebook users to identify their Facebook pages—and more hazards of trademark misuse and infringement.

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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