White Paper 2.0.1 - GETTING SOCIAL: UPDATED VERSION

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White Paper 2.0.1

GETTING SOCIAL:

UPDATED VERSION

Web 2.0 and PR 2.0

The Way Jaffe Looks At

The Present and the Future

WHY YOU NEED TO BE MORE SOCIAL

Only three months ago, Jaffe published a white paper “ Web 2.0 and PR 2.0 -- The Way Jaffe Looks at the Present.” The original document remains intact here, but in the past 90 days there is even more evidence for acting on the information with greater velocity. We have distinguished the new material from the original version by presenting all new information in blue.

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