Who’s Liable For Vendor’s CAN-SPAM Violation?

The CAN-SPAM act sets legal rules for commercial E-Mail and includes various provisions that apply to “any electronic mail message the primary purpose of which is the commercial advertisement or promotion of a commercial product or service.” [See CAN-SPAM Act, 15 USC Section 7701 et seq.]

CAN-SPAM provisions have an impact on numerous practices, including false or misleading header information, deceptive subject lines and opting out of receiving future emails.

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Robert Freedman - Partner at Tharpe & Howell, LLP | Attorney Advertising

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