Why Law Firms Are Starting to Think Like Media Companies

more+
less-
May 27, 2014 (Mimesis Law) -- John Corey, founder and president of Greentarget, talks with Lee Pacchia about the recently released 2014 Digital and Content Marketing Survey conducted by Greentarget in conjunction with The American Lawyer and The Zeughauser Group. The study spoke to 189 in-house counsel and 79 marketing professionals from top law firms on current trends in content creation and social media. The results show a profession poised to increase content production and outreach over social media, although few firms have a See more +
May 27, 2014 (Mimesis Law) -- John Corey, founder and president of Greentarget, talks with Lee Pacchia about the recently released 2014 Digital and Content Marketing Survey conducted by Greentarget in conjunction with The American Lawyer and The Zeughauser Group. The study spoke to 189 in-house counsel and 79 marketing professionals from top law firms on current trends in content creation and social media. The results show a profession poised to increase content production and outreach over social media, although few firms have a documented strategy to do so.

You can download the report at http://www.digitalandcontentsurvey.com/. See less -

Embed Video

Copy

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Mimesis Law | Attorney Advertising

Written by:

more+
less-

Mimesis Law on:

Reporters on Deadline

"My best business intelligence, in one easy email…"

Your first step to building a free, personalized, morning email brief covering pertinent authors and topics on JD Supra:

Sign up to create your digest using LinkedIn*

*With LinkedIn, you don't need to create a separate login to manage your free JD Supra account, and we can make suggestions based on your needs and interests. We will not post anything on LinkedIn in your name. Or, sign up using your email address.
×
Loading...
×
×